Branding One of the chief complaints that 250 Cheap Brochures Printing 85×11 have with regard to their customers is the lack of communication. There are a lot of important things that need to be clarified before the printing of brochures can start. Miscommunication in brochure printing can be very costly. Its always important to maintain an open line of communication with a printing service, in order to make sure that everything is clear. Its often the lack of communication that leads to misunderstandings, which in turn results in costly mistakes. Below are a few things that people need to discuss with their printers that can help prevent mistakes. Discuss the size Size matters, especially when it comes to printing brochures. A person ignoring the size of their print is often the chief complaint of printing services. Its very easy to find a person who designs a very good layout, only to realize later on that their work doesnt fit the size of their brochure. It is imperative that the size of the brochure is used in creating a layout. Failure to do so may result in a layout thats either, too big, or too small. Either way, a design layout that doesnt properly fit into the brochure means reformatting the layout. Editing the design layout may result in warping the image, thus reducing the overall look and quality of the brochure. A brochure that also has too much text will be very difficult to work with. Too much content can mean reducing the size of the fonts in order to make things fit. Fonts that are too small are a bad thing because it makes for a brochure thats difficult to read. Ask about bleeding There are basically two kinds of print bleeds. Color bleed and print bleed. Color bleed refers to the phenomenon where two different colors mix through adjacent printing dots. This may or may not be a bad thing. This effect can be bad when unwanted and good when intended. Print bleed is the term that more people should be familiar with. Print bleed refers to the process of increasing the size of the design layout by a minute margin. This is to prevent small white borders at the edge of the printing surface, which results from minor design discrepancies or paper movement during printing. 250 Cheap Brochures Printing 85×11 are familiar with what size would be sufficient for a print bleed; dont ever forget to ask. Dont forget about the fold The size of the brochure and the amount of content, both written and graphics, will determine what fold will work best. For most brochures, the tri-fold and bi-fold are often good enough. Both of these folds are very handy given their size and the amount of content that both folds can contain. A gate-fold and a z-fold are mostly used for brochures that include large maps. Both folds are also useful for brochures that contain large pictures like schematics. About the Author: 相关的主题文章: