Mumbai based digital marketing company PR Jankari has been able to aid a team of Indian builders to network among USA real estate developers. This online PR company used different internet tools to build connect for a visiting builders team in USA. According to a source at, PR Jankari was approached by one of its client to explore if it can help them when a team consists of builders and other professionals from the real estate sectors visits to USA. Its lead generation team immidiately started using different social media platform like Linkedin to reach at its users from USA investors community. It developed few press release and articles on the pccasion and started shairing these on different PR sites and article sites. It also undertook social book marking of all the URLs created by the article and press release submission. In addition to that it also created enough posting of the developer’s visit to the USA on Linkedin in different relevant groups. According to Digital Marketing Head of PR Jankari, the whole efforts created a geography specific buzz online. The USA investor community culd hear it and investors intersted in investment in India wanted to build up connection with the USA bound Indian team. Even one radio station had contacted to do a feature on the visit. PR Jankari’s social media expert Ms Shevanti Sarvankar says, Content shairing built an online presence before the team visited. Mix of right content and social media strategy helped the buzz rfean at its destination. The SEO Expert of PRJankari Rajendar Bairi adds, We targetted right keywords and tags to ensure that people searching with relevant keywords will reach at our content. It had happened . Our efforts could help to build a connect between the builders and investors. In Internet marketing content is king. It works wonders towords the business goal when the right content get shared on right social media platform. There are many social media platform avaialble . But chooosing right platform for the business goal is most important for any agency to provide benefits to the clients. Example : Linkedin is professional centric while Facebook is best platform to reach at youths. According to digital marketing professiona from, social media is an information occean. Right content, proper strategy, relevant platform and use of acccurate keywords and tags will make any campaign successful. About the Author: Loknath Swain lives in Mumbai and runs a social media company PR Jankari ( ). He also teaches in local collegs as a visiting faculty on digital marketing in the areas like business blogging, SEO, PPC and Social Media. A former Orissa journalist Swain had worked as journalist in Bhubaneswar in print media Sambad, electonic media Doordarshan (Oriya) sponsored news programme Orissa Today , Ajir Khabar, OTV and BAG Films (then news agency for Star News). He was working with IITBombay as a consultant. He consults clients from the sectors like Infrastructures Development, Health Care Service, Cement Company, Education, NGOs & Social Enterprise, Holiday and Tourism and Personalities. Article Published On: ..articlesnatch.. – Inter.-Marketing 相关的主题文章: